Writing Easy-to-Read, Useful Content Pages on EERE

clock July 18, 2008 11:44
What is the most difficult part of writing for the web? Is it breaking up content into manageable chunks? Optimizing for search? Ensuring that the page makes sense when readers reach it directly from a search engine or external link? What makes a "good" Web page? [More]

Reading and the Web: Why Text Needs to be Easy to Scan

clock June 24, 2008 11:51
One of the things you'll find emphasized again and again in the EERE Content Standards is that your content should be short and broken up so people can easily scan it. No matter what type of page you're writing, home pages, landing pages, and content pages all require short, descriptive, easy-to-scan text. And all throughout the guidelines for Page Elements are reminders that text on the Web must be broken up into easy-to-digest pieces. [More]

Focusing on your Primary Audiences

clock May 7, 2008 12:04
Could you pick 5 target audiences for your site, and then post only content that is written for them? Could your program remove the content that isn't as "important?" [More]

Audiences, Content, Design, and Maintenance: Join in the Discussion!

clock April 25, 2008 11:53
Every other week, we will be posting topics for open discussion on the Communication Standards blog. We hope that all of you will chime in with your thoughts, ideas, and experiences. [More]

The New EERE Video Standards

clock April 1, 2008 05:34
We're always trying to grow and develop EERE's Web Standards to make them more useful to the many people who work on EERE. One of the topics people are most interested in is videos—how they're handled on EERE, how they're formatted, and how they're posted. So we have recently released the Technical Standards for Videos on EERE. [More]